Virtual Short Workshop Great Britain: Success in Business – A Matter of Charm, Wit and Humour

– Business Training for Specialists and Executives

12 May 2020, virtually

Registrations will be accepted until: 28 April 2020
3 p.m. – 5 p.m. GMT
Language: English
Price: 169,- GBP or 189,- € + VAT

Register here!
Your Trainer:

Marina Ibrahim


Intercultural Training Great Britain: Nice short introduction to "Great Britain". In our virtual workshop on "Great Britain" you will learn about a selection especially of those cultural dimensions that are important in business and professional life. Topics such as the handling of risk, special features of communication, and the management of employees are discussed. Short exercises and case studies make the workshop practice-oriented and illustrate not only cultural differences but also similarities in everyday work.


The workshop will give you initial suggestions on how you can successfully interact with customers, partners and employees from Great Britain. In particular, the workshop therefore pursues the following objectives:

  • Impetus to reflect one's own cultural imprint
  • First insight into differences and similarities between the German/Austrian/US-American and the British Culture as well as its influence on cooperation and working life.

Case Study

A German company recently acquired a British specialist manufacturer. Since most Germans already have a good command of the English language, an acquisition integration training was refrained. During the first business meeting, an English employee addresses his new German colleague, Dr. Schneider, with his Christian name. This was perceived as very rude and Herr Dr. Schneider insists on the formal salutation together with the doctor-title and his surname. Some English colleagues are quite reserved and whilst discussing topics on the agenda and - despite repeated requests – no one participates with any contributions. Instead, they make remarks about the British weather and talked extensively about the latest cricket match. How would you react to it? What could possibly have happened here?


  • Virtual lecture
  • Analysis of case studies
  • Group work
  • Participant-oriented reflections

Price & number of participants

  • Price: 169,- GBP or 189,- € + VATInquire about reduced group rates!
  • Number of participants: 1 - 8 persons. Guarantee: Even if we receive only one registration, the training will take place (without any extra charges)!


Bitte beachten Sie:
Ihre Online-Anmeldung ist verbindlich. Sie erhalten im Anschluss an die Anmeldung von uns eine Anmeldebestätigung per E-Mail und eine Rechnung an die angegebene Postanschrift. Falls Sie nicht als UnternehmensvertreterIn am Training teilnehmen möchten, geben Sie dies bitte entsprechend bei "Unternehmen" an (z.B. "Privatperson" oder "keines").

Durchführungsgarantie: Das Training findet auch mit nur einem/r TeilnehmerIn statt.
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